Background
EmblemHealth is one of the nation’s largest nonprofit health insurers, with over 3.2 million members and an 80-year legacy of serving New York’s communities. The company offers a full range of commercial and government-sponsored health plans to employers, individuals and families, as well as convenient community resources. As a market leader in value-based care, EmblemHealth partners with top doctors and hospitals to deliver quality, affordable care.
Objective
During the unprecedented COVID-19 pandemic, EmblemHealth was looking for ways to provide helpful information and support to communities across New York and encourage users to further engage with their Healthy at Home resource hub.