Success Stories | Nextdoor

Hoover® drove nearly $2M in Add to Carts by reaching new movers on Nextdoor

Written by Nextdoor Enterprise Team | Apr 24, 2024 2:23:57 PM

Objective:

For more than 100 years, Hoover® has designed powerful, easy-to-use products that clean your entire home from floor to ceiling, and even the very air you breathe. As a household icon and one of the most trusted brands in America, Hoover® knows that it’s essential to continually innovate and find creative new marketing strategies to keep its status in a competitive market and deliver value to its customers.

In pursuit of finding new audiences and driving sales, Hoover® identified Nextdoor as an ideal place to reach homeowners and drive sales at online retailers like Walmart, Amazon and Target.