Success Stories | Nextdoor

Nextdoor drove a CPA 34% below a leading postal service company’s goal

Written by Nextdoor Enterprise Team | Oct 3, 2024 3:57:10 PM

Objective:

Nextdoor is the neighborhood network where neighbors connect with each other and everything nearby — like small businesses. When local businesses thrive, neighborhoods thrive. In fact, 72% of neighbors have been influenced by a Nextdoor business recommendation* and 84% of Nextdoor neighbors will travel within 10 miles of their work or home to make purchases.* On Nextdoor, there are more than 60M local business recommendations by neighbors.* Given Nextdoor’s connection to the community and ability to help small businesses drive measurable outcomes, a leading postal service company partnered with Nextdoor to drive small business owners to sign up for the company’s direct mail program, measured by completed forms (CPFC).