Success Stories | Enterprise | Nextdoor Ads

Thumbtack drove awareness among recent movers by sponsoring Nextdoor’s Neighbourhood Spot for New Movers

Written by Nextdoor Enterprise Team | Jun 26, 2023 9:00:15 PM

Objective

Given that Nextdoor neighbours are 46% more likely* to put their current home / apartment up for sale in the next six months1 and 34% more likely* to complete the sale of their current home / apartment in the next six months1, Thumbtack turned to Nextdoor to connect with this high-intent audience to drive awareness and brand-building. Thumbtack and Nextdoor teamed up to welcome new neighbours to the neighbourhood with Nextdoor’s quarterly Neighbourhood Spot for New Movers. The goal of the Neighbourhood Spot for New Movers is to provide recent movers with relevant tips and resources to help with their move. Together, Thumbtack and Nextdoor shared neighbourhood favourites and top-rated local pros to make moving in and getting settled a little easier.