Sign up free

Nextdoor for Real Estate

Become the trusted agent or real estate business that Nextdoor neighbors recommend

Now available to real estate agents, mortgage brokers, home builders, home contractors, and more.

Now available to real estate agents, mortgage brokers, home builders, home contractors, and more.

Connect with local homeowners

Your target audience is on Nextdoor. In fact, 74% of members are homeowners, and one out of every four conversations is about real estate.

Unlike other platforms, 100% of Nextdoor’s users are real people with verified addresses, meaning you can focus your real estate marketing exclusively on your community and not waste time marketing to other areas. 

Claim your free Business Page

Build your reputation as the
go-to real estate agent in the neighborhood

Establish a local presence

Claim your free Business Page to ensure you show up when customers are actively searching for you on Nextdoor.

Reach the customers that matter most to you

Build awareness and engage the people you actually want to do business with. ZIP code targeting ensures your property ads get seen by local residents in the community.

Engage with the community

Showcase your expertise and earn the trust of the neighborhood. Share local market trends, drive neighborhood conversations, and be a helpful resource for neighbors.

Build lasting relationships

Drive 1:1 interactions with potential clients looking to sell or buy. Homeowners and potential buyers can reach out directly with questions about their home value so you can share your knowledge and cultivate relationships that lead to future referrals.

Why real estate agents use Nextdoor

Nextdoor makes my marketing whole. If an agent wants to approach his/her business with a personal touch and become a community leader, Nextdoor is the perfect platform.

Kim, Patterson Realty
Arroyo Grande, CA

Neighborhood Sponsorships are a great way to reach your community, to build rapport, and to gain the respect and trust from your community members.

Morgan, Bayou City Brokers
Houston, TX

With Nextdoor, I’m able to reach a broader community to raise awareness of our business, and I’m reaching the local community by ZIP code. I have the ability to reach people who are homeowners and also by specific neighborhood, which has more value to me.

Karen, Coldwell Banker
Boulder, CO

In my first month as a Neighborhood Sponsor, a prospect actively looking to buy a house found me. We did a video walk-through to show him the home, and closed within a month. The homebuying process was fast and online; with Nextdoor, I was at the right place at the right time.

Robert, Re/Max Direct
Delray Beach, FL

Using Nextdoor, I can target people that reside in specific ZIP codes, and proactively start conversations with the people with whom I know and would potentially do business with for 75% less. I’ve seen Nextdoor work and will use it for a long time.

Joe, Windermere Realty Trust
Portland, OR

Product updates, insights, and resources

How to build a real estate business plan

Marketing tips for real estate agents

How to start a real estate business

Sponsor a

neighborhood today

Secure one of the limited spots in your target ZIP codes