Nextdoor Small Business Advertising

Grow your business by connecting with neighbors looking to support you.

Claim your free business page

What is Nextdoor Business?

Nextdoor is a local social media platform that brings neighbors and businesses together. Instantly reach your most valuable customers — your neighbors — and become a trusted part of the neighborhood.

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1 in 3

US households are on Nextdoor

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76%

of neighbors have
 been influenced by a recommendation on Nextdoor

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88%

shop at local businesses

Nextdoor brings real customers to small businesses

Turn your neighbors into customers. Small businesses use Nextdoor to:

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Create an online presence with a Business Page

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Engage neighbors locally with free Business Posts

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Show up in Search and Discover to grow your influence

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Get recommendations from customers and grow your reputation

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Grow your business with Ads

Start with a free account

Grow your business on Nextdoor

Connect your locally owned business with potential customer leads and fellow entrepreneurs. Get discovered; local collaboration opportunities await to take you to the next level.

Create an online presence with a free Business Page

Get discovered locally on Nextdoor and show up when neighbors are looking for businesses like yours.

Claim your free business page

Get the word out with Business Posts

Engage nearby neighbors with free posts that show up in the most visible part of Nextdoor, the neighborhood newsfeed.

Learn more about posts

Grow your business with Ads

Meet your marketing goals with easy to set up ads.

Claim your free business page

All kinds of businesses use Nextdoor to grow and reach their neighbors.

Skin By Lexie is one of those businesses. When she started out in 2020 she had 50 clients - now she has 900.

 

 

Why local businesses love Nextdoor

To me, Nextdoor is an online word-of-mouth platform. If you're not plugged into the conversation on Nextdoor, you're missing an opportunity to get your customers engaged with each other. None of my other social media has had the positive business impact of Nextdoor. Not even close.

Earl, 1431 Cafe
Food and Drink
Cedar Park, TX

Nextdoor Ads are a great way to reach your community, to build rapport, and to gain the respect and trust from your community members.

Morgan, Bayou City Brokers
Real Estate
Houston, TX

If you trust your neighbors, you trust the people they recommend. The real value [to my business] comes from what people are saying on Nextdoor, from the recommendations from the community.

Bryan, Rose City Ropes
Home Services
Portland, OR

Word of mouth is really big for me and that’s where Nextdoor comes in. People go "I trust what my neighbors say... tell me who a great photographer is" and they listen to that more than just an advertisement.

Susan, Susan J Weiand Photography
Professional Services
San Jose, CA

People want to work with businesses that their neighbors work with and trust. Nextdoor provides a platform to facilitate that. If you are looking to expand your local community presence, look no further than Nextdoor.

Mario, 6Accounting
Professional Services
Arlington, VA

Marketing tips to grow your small business

Business ideas to help your small business increase profits

Small business advertising tips

Advertising ideas for your local restaurant

More resources

 

 

Frequently Asked Questions

What business types are eligible for Nextdoor business?

Local business owners, casual service providers, and home service providers can all participate on Nextdoor. To list your business, first create or claim your Business Page that displays basic information about your business or services. If you offer casual goods or services (dog walking, babysitting) you will need official business documents to verify your Business Page in order to post messages to the nearby neighborhood newsfeed. If you do not have these business documents, you can promote your services from your member account using the new “Neighbor Made” or “Neighbor Services” options. Learn more here.

What are the benefits of joining Nextdoor as a business?

Nextdoor is the perfect place for businesses to connect with their most valuable, engaged, local clients. Share special offers and exclusive announcements to help connect directly with local customers. Use this help article to quickly find tips on everything you need, from getting started to running ads on Nextdoor. Nextdoor Business Pages help local brands connect to their surrounding community and build their local reputation. Business owners can create Nextdoor Business Pages to advertise local deals, post to their neighborhoods, sell gift cards, share take out links, and most importantly, engage with their nearby customers, their neighbors.

How to join Nextdoor as a business

To join Nextdoor business, you’ll need to claim your Business Page. You must be a business owner, employee, or other authorized representative of the business.

 

1. Go to https://business.nextdoor.com/local and select ‘Sign up for Free’ or ‘Claim Your Free Business Page’.

 

2. Create an account or log in to an existing one to manage your new business page with the same email and password. If you are claiming a business page on your mobile device, we will automatically use the account you are currently signed in to.

 

3. Connecting your business and personal neighborhood accounts will allow you to switch between both accounts without having to log out. Do not connect your personal Nextdoor account with your business account if you plan on sharing your business login information with authorized employees.

  • To create a new business account (not connected to your personal account), select ’Sign Up’ under the green login button.
  • To connect your new business account to your Personal Nextdoor account, sign in with your personal account email & password.
  • To add another business page to an existing business account, sign in with your existing business account email & password.
How to create a business page

Business information on Nextdoor comes from 3rd party public data, or Nextdoor members who’ve created a recommendation or comment for your business and are unable to find an existing page. If you’re unable to find your business page, please make sure when you search for your business that you use both the name and location.

 

If you don’t see your business page, scroll to the bottom of the page and click the blue link that says ‘Not here? Create your business page.

How to post on Nextdoor as a business

Businesses can post to the neighborhood newsfeed to share updates, crowdsource for requests and feedback, and draw in new customer leads. To post on Nextdoor as a business, follow the steps below, & check out our resource on Business Post tips & best practices:

 

1. Log in to your claimed Nextdoor Business Page.

 

2. Head to the Content tab of your business page.

 

3. Select create-plusnext to 'Create Post or Local Deal' and click create-pencil2 'Create Post'.

 

4. Enter a title that describes the post, followed by a detailed description.

 

5. Next we’ll show you a preview of your post. Select “view post” to preview how your post will appear in the neighborhood newsfeed.

 

6. Finally select your audience by increasing or decreasing the radius around your business. You can also manually select or deselect specific neighborhoods. Keep in mind if you do not select your own neighborhood, you won’t be able to see your post from your member account.

Join your neighborhood on Nextdoor

Connect with local customers today and become your neighborhood's go-to business.

Claim your free business page