School is (almost) back in session! With summer coming to a close, gear up for the start of a new school year and make your brand top-of-mind during the back-to-school shopping season. Now that kids are headed back to the classroom, there’s no better time to connect with your target audience at the local level on a national scale. Nextdoor can help your brand connect with prospective students, drive awareness of after-school programs, enroll new students and build awareness around education-based services to help neighbors have a successful school year.
For brands looking to put their products in front of parents, Nextdoor is the perfect place. Nextdoor connects neighbors with each other and everything nearby so that your brand can make meaningful connections with neighbors to drive results and maximize advertising dollars.
Reach neighbors when they are in the mindset to start back-to-school shopping with these ideas below:
- Leverage the Carousel Unit to showcase multiple back-to-school products available from your brand
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Deliver dynamic ad experiences that are personalized based on neighbors' confirmed address
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Pre-fill a shopping cart with back-to-school essentials and share with neighbors to drive conversions
- Build custom content, like a back-to-school resource guide, that includes tips, ideas, must-have items and special discounts
Learn more about how Nextdoor helps businesses convert neighbors into customers here: business.nextdoor.com/enterprise
Source: GWI Core, Q1 2021-Q4 2021, USA
