Mar 29, 2023 | 2 min read

Physical and Mental Health is a Top Priority for Neighbors This Year

May marks the start of Mental Health Awareness Month, but physical and mental healthcare has always been top of mind among neighbors. Our latest survey explores how people view their physical and mental health, what factors contribute to more positive ratings, and how consumers plan to improve their overall well-being this year. 

Screen Shot 2023-03-29 at 12.45.02 PMAccording to a recent survey of US consumers:

People view their mental health more favorably than other aspects of their life

  • 32% rate their mental health as “excellent”, while just 24% say the same about their physical health
  • How often someone greets or gets together with neighbors appears to increase the likelihood of them believing their mental and physical health is in “excellent” or “good” condition
  • More than 2 in 5 adults have seen improvement in their mental health, physical health and/or social life compared to this time last year
  • The vast majority of people (95%) believe their mental health is just as important as their physical health 
  • The proportion of adults who regularly see a therapist has increased by 31% YoY
  • Mentions of therapy on Nextdoor have become more prominent recently, up 10% QoQ 
2 in 3 adults consider their life to be pretty stressful
  • Exercise is the most common outlet to deal with stress, but compared to last year, 31% more adults now regularly see a therapist

The rise in cost of goods has made it harder for ¾ of adults to eat healthy

  • 75% feel the rise in prices has made it harder to eat healthy
  • However, about 50% have made it a goal to eat healthier in 2023; buying more fruits/vegetables and dining out less are the top two ways this will be accomplished by consumers

The majority of adults aren't getting enough sleep 

  • The average adults gets 6.5 hours of sleep a night during the week and an additional
    30 minutes of Z’s during the weekend; increasing that amount appears to lower stress
  • Unsurprisingly, adults who are stressed get less sleep. For every one level increase on the stress scale adults get about 6 minutes less sleep on average (net of other factors)
  • Getting more sleep is a priority for 2 in 5 adults, while about 20% intend to purchase a new mattress in the next 6 months   

People most commonly rely on those close to them to get health related information

  • People most commonly rely on those close to them to get health related information, but ⅖ turn to social media to obtain the information they need
  • Neighbors are 44% more likely to turn to their local pharmacist 
  • Convenience is the driving factor when deciding on which pharmacy to use


Learn more about how Nextdoor helps businesses convert neighbors into customers here:


Sources: Nextdoor Survey (03/2023); GWI USA (Q4 2022); Nextdoor Internal Data 2022

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Author image Nextdoor Enterprise Team The Nextdoor Enterprise Team is dedicated to telling success stories of Enterprise brands and agencies, providing product education, and sharing the latest marketing insights to help you authentically join neighborhood conversations and make trusted connections with your audience.