Tealium now enables businesses to track and optimize advertising campaigns on Nextdoor
We’re excited to announce Tealium is our newest partner integration for the Nextdoor Conversion API.
Our integration with Tealium allows Tealium customers to better track and streamline Nextdoor conversions directly from their servers, versus relying on client-side data. This empowers businesses to reclaim their first-party data and activate it in real time.
With third-party cookie depreciation and signal loss, businesses must better rely on consented first-party data to succeed in their advertising programs. With Tealium’s Customer Data Hub now connecting with the Nextdoor Conversions API, a direct connection is formed to enable advertisers to measure performance better and activate campaigns on the Nextdoor platform.
Additionally, the new connector creates new ways for advertisers to improve the reliability of data sharing, leverage more conversion data, and ultimately increase performance across the Nextdoor advertising landscape. Specifically, the partnership allows enterprises to:
- Improve signal resiliency
- Strengthen performance privacy
- Leverage and activate real-time data
- Increase return on ad spend (ROAS)
About Tealium
As the most trusted CDP, Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers. Tealium’s turnkey integration ecosystem supports more than 1,300 built-in connections, empowering brands to create a complete, real-time customer data infrastructure. Tealium’s solutions include a customer data platform with machine learning, tag management, an API hub, and data management solutions that make customer data more valuable, actionable, privacy-compliant, and secure. More than 850 leading businesses throughout the world trust Tealium to power their customer data strategies. For more information, visit www.tealium.com.
