Aug 21, 2020 | 2 min read

5 Secrets to a Better Business Page

Your business is constantly evolving and its online presence should be regularly updated, too. Your Nextdoor Business Page has free features to help share your information with the whole neighborhood. Try these tips to refresh your page and grow local awareness, improve engagement on the platform, and keep local customers in-the-know:

1. Upload a business logo or headshot.

Businesses that include a custom photo or logo in place of the default avatar that automatically appears on your Nextdoor Business Page see higher engagement with their Business Posts. Make a good first impression with neighbors and choose an image that clearly represents your business that neighbors can associate with you.

2. Add your website or other links.

We know you’ve been building up your online presence, now share it so customers can learn even more about your business, place orders for takeout or delivery, or even purchase gift cards. Plus, Business Pages that include a link to their website get more engagement on their Business Posts.

3. Add photos to your photo gallery.

Think of the photos on your Business Page like your introduction to the neighborhood. We recommend choosing high quality images of staff, star customers, your storefront, menu, prepared dishes or other products you sell, and any COVID-19 safety precautions you’ve taken, like outdoor seating areas. 

4. Share your story with neighbors.

While the photos in your gallery may be worth a thousand words, your business story is what sets you apart. Share more about what you do or your business’s origin, mission, even why you started it in that neighborhood.

5. Let the neighborhood know your business hours.

Help neighbors get to you before the sign on the door says “Sorry We’re Closed.” Add or update your hours of operation for each day to your Business Page, especially if you’ve recently changed them due to the pandemic.

Your Business Page helps local customers discover your business — and helps you connect with them. Follow these easy tips to make sure you’re officially open for business on Nextdoor.


Claim your free Business Page to get started on Nextdoor. For resources on how to use Nextdoor to stay connected with your local customers, pertinent news affecting businesses, and more, follow us at @nextdoorbusiness on Facebook.

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Author image Nextdoor Editorial Team At Nextdoor, we love local. The Nextdoor Editorial Team is dedicated to telling stories of local businesses, providing product education, and sharing marketing best practices to help businesses grow.